Popwire Names Japan MD, Inks Casio Download Deal
Peter Rosenberg, director of new markets at Stockholm-based Popwire.com, has been named managing director of Popwire Asia K.K., a new site focusing on unsigned Japanese acts. Masa Hori, formerly an A&R manager at Polydor K.K., becomes senior marketing manager at the Tokyo-based operation, japan.popwire.com.
Meanwhile, Popwire?which offers free MP3 files from 800-1,000 unsigned acts, according to Rosenberg?has forged a deal with Japan's Casio Computer to supply downloads for distribution via the new Wrist Audio Player (WAP). Users download the MP3 files from PCs to a memory device that attaches to the wrist player. The WAP is available in Japan and Hong Kong for $380 and is due to go on sale in the rest of Asia in the next few months. No U.S. launch date is set.
Meanwhile, Popwire?which offers free MP3 files from 800-1,000 unsigned acts, according to Rosenberg?has forged a deal with Japan's Casio Computer to supply downloads for distribution via the new Wrist Audio Player (WAP). Users download the MP3 files from PCs to a memory device that attaches to the wrist player. The WAP is available in Japan and Hong Kong for $380 and is due to go on sale in the rest of Asia in the next few months. No U.S. launch date is set.
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