BMG, SunnComm Ink Global Deal For Copy Protection
BMG Entertainment has inked a deal to use CD copy-protection technology from Phoenix-based SunnComm Technologies on commercial releases worldwide. SunnComm claims the deal marks the first publicly disclosed licensing agreement for widescale distribution of copy-protection technology that includes the U.S.
The technology will be available for BMG product through Sonopress, the CD manufacturing arm of parent Bertelsmann.
BMG has already deployed SunnComm technology on several promotional and advance releases. It remains to be seen when SunnComm copy-protected CDs will hit the market. A BMG spokesperson says talk of commercial deployment is "premature."
SunnComm's technology allows for the secure transfer of music to a computer but blocks the ability to burn copies or share files via peer-to-peer networks.
The technology will be available for BMG product through Sonopress, the CD manufacturing arm of parent Bertelsmann.
BMG has already deployed SunnComm technology on several promotional and advance releases. It remains to be seen when SunnComm copy-protected CDs will hit the market. A BMG spokesperson says talk of commercial deployment is "premature."
SunnComm's technology allows for the secure transfer of music to a computer but blocks the ability to burn copies or share files via peer-to-peer networks.
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