Fox Reports Big 'Star Wars' sales.
Twentieth Century Fox Home Entertainment reports that consumers spent $115 million on "Star Wars" properties yesterday (Sept. 21).
The figure includes sales of the much-anticipated "Star Wars Trilogy" DVD set and the "Star Wars: Battlefront" videogame (LucasArts). Both
hit stores yesterday.
Fox claims that the trilogy set a first-day revenue record for the best-selling film collection on DVD. However, the company would not break out how many units the set sold.
The figure includes sales of the much-anticipated "Star Wars Trilogy" DVD set and the "Star Wars: Battlefront" videogame (LucasArts). Both
Fox claims that the trilogy set a first-day revenue record for the best-selling film collection on DVD. However, the company would not break out how many units the set sold.
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