Weather Still Key To Ice Fishing Sales
It's a no brainer: Retailers can't stock SKUs of product that won't leave the shelf. Take ice fishing equipment, which is impacted by the weather.
"It's a crapshoot, pure and simple," says Jerry Lavoie, buyer for Kittery Trading Post, Kittery, Maine. "I usually program
orders in on a monthly basis and then add or subtract to it."
Kittery does well with ice fishing shelters from Frabill and The Clam (from USL Products), and tip-ups from 40-Up Tackle and Polar (from HT Enterprises).
At Maurice Sporting Goods, Northbrook, Ill., augers from Jiffy and StrikeMaster are selling well, says Randy Lemcke, general manager.
? Tom Kacheroski
"It's a crapshoot, pure and simple," says Jerry Lavoie, buyer for Kittery Trading Post, Kittery, Maine. "I usually program
Kittery does well with ice fishing shelters from Frabill and The Clam (from USL Products), and tip-ups from 40-Up Tackle and Polar (from HT Enterprises).
At Maurice Sporting Goods, Northbrook, Ill., augers from Jiffy and StrikeMaster are selling well, says Randy Lemcke, general manager.
? Tom Kacheroski
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(Continued from cover) ......
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