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The Touch acquires C Priolo

Waltham, Mass.—In an effort to balance its merchandise mix, The Touch has acquired colored-stone ring manufacturer C Priolo.

The acquisition will be effective January 2007.

C Priolo, in business for 30 years, offers more than 200

contemporary-classic ring styles in 14-karat white, yellow or pink gold (as well as in 18-karat gold or platinum by special order), and each ring features one or several colored stones. Due to strong interest, The Touch will also be offering the line in sterling silver.

For more information about the acquisition, contact Louise Briggs, The Touch sales and marketing director, at (781) 894-8133, louiseb@the-touch.com.

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