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FMI Manual: Retailers, Nutrition Professionals Can Aid Consumer Health

WASHINGTON - A new manual from the Food Marketing Institute, "Supermarkets and Nutrition Professionals: A Strategic Alliance," says that by hiring nutrition professionals, supermarkets can help consumers lose weight, save money, and stay healthy.

"The obesity epidemic

has been a call to action for the industry, and food retailers and wholesalers are ideally positioned to address this public health issue," according to FMI president and c.e.o. Tim Hammonds. "Drawing upon the expertise of nutrition professionals, the industry can develop proactive strategies to promote health and fitness for consumers and, at the same time, drive top-line growth. The FMI manual provides an excellent roadmap for such alliances."

The publication has been approved by the American Dietetic Association for continuing professional education credits for registered dietitians. The manual deecribes the career opportunities that the industry offers experts in nutrition, including positions in marketing, advertising, product development, prepared foods, natural and organic products, meal solutions, cooking schools, pharmacies, food safety, quality assurance, and whole health.

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