- Low-Cost, High-Impact Marketing Ideas for Retailers
Marketing should have a place in your budget, no matter what size your store is. But it doesn't have to break the bank.
- Secrets of Successful Market-Research Studies
Whether your goal is to expand into new markets, introduce a new product or service, or gauge customer reactions, even the smallest of small businesses ......
- Free Range Animals
The bottom line is that now after all these years farmers are beginning to realize that not only are the time honored methods of ranching ......
- McCartney Set To Tour North America In April
Paul McCartney confirmed speculation that he is planning a North American tour in an interview Sunday night.
- THE BOXSCORE COLUMN
Top concert grosses reported the week ending Dec. 4 ......
- Super switch. (L.A. Stores).
Santa Monica illustrator PicturePlane Imaging had to make a quick switch to work a patriotic theme into the image it was creating for the NFL's ......
- Sunday Super For Tv Traffic, But Not For Net
Super Bowl XXXVI, widely regarded as one of the most exciting championship games in football history, kept people tuned in to television and away from ......
- Coke and Kraft unveil Super Bowl promo
Coca-Cola North America and Kraft Foods team up for the third year to give consumers a chance to attend Super Bowl XXXVI and meet chef ......
- Poll: Performers Make Bowl Game More Super
Placing such international superstar acts as U2, Paul McCartney, Marc Anthony, Mary J. Blige and others on stage during pre-game and halftime events is a ......
- 'malcolm' Joins Fox Super Team
"Malcolm in the Middle" has made the cut for Super Bowl XXXVI.
- Kraft Foods Names Scott to Lead New Boca FoodsDivision, Ponticelli to Head Pizza Division.
Business Editors NORTHFIELD, Ill.--(BUSINESS WIRE)--Jan. 18, 2000 Kraft Foods, the nation's largest packaged foods company, announced today that Kevin Scott, currently Executive Vice President and ......
- Fox Wins Week In Super Style
Fueled by the Sunday broadcast of Super Bowl XXXVI, Fox scored an easy weekly win for the network during the week ending Feb. 3 that ......
- Strategy: NFL Marketing Game Plan: Highlight Connection Fans Have with Football
One of the National Football League's key strengths, according to a brand study conducted by the league last spring with Young & Rubicam, New York, ......
- Books-A-Million Welcomes Emeril Lagasse to Orlando,Fla.
BIRMINGHAM, Ala.--(BUSINESS WIRE)--Nov. 2, 1998--Books-A-Million, Inc., (NASDAQ/NM:BAMM) the nation's third largest bookseller, proudly welcomes one of the best known chefs in the country, Emeril Lagasse, ......
- Picture This
D-VHS DEAL: Artisan Home Entertainment, DreamWorks Home Entertainment, Twentieth Century Fox Home Entertainment, and Universal Studios Home Video have announced that they will be releasing ......