FMI Video Highlights Building Sales Through Product Placement

The Food Marketing Institute (FMI) has introduced a new training video, "Merchandising for Profit: Building Sales Through Product Placement" to help food retailers address the strategic challenge of increasing top-line growth. The video is broken into segments to help associates better understand how merchandising can enhance customer shopping experiences. Key subject areas include: types of displays; creative and attractive signage; traffic flow patterns; and stocking and display tips. For more information or to order, contact FMI Publication Sales at www.fmi.org/pub or 202.220.0723.