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New president steering Holloway to position as total solution provider.(Mark S. Vondenhuevel,...

By Lewis, David
Publication: Wearables Business
Date: Wednesday, February 1 2006

Byline: DAVID LEWIS

Less than a year ago, Sidney, Ohio-based Holloway Sportswear Inc.'s Mark S. Vondenhuevel ascended to the company's presidency. Holloway manufactures and markets close to 120 styles of team and active apparel, and this year the family owned business celebrates its 60th year on a successful trajectory that Vondenhuevel has been asked to adapt to rapidly changing products and markets.

Adaptation is one of Vondenhuevel's favorite themes. "I was asked to make changes, but be successful at it. Probably the best analogy I can give that every liv

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