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SKECHERS USA Celebrates Its 10-Year Anniversary; One of the World's Largest Casual Footwear...

Publication: Business Wire
Date: Thursday, September 12 2002

Business/Lifestyle Editors & Fashion Writers

MANHATTAN BEACH, Calif.--(BUSINESS WIRE)--Sept. 12, 2002

SKECHERS USA, Inc. (NYSE:SKX), one of the world's largest casual footwear brands in the world, is celebrating its 10-year anniversary. To mark its first successful decade,

SKECHERS held its first fashion show -- launching its most extensive line of footwear, with more than 1,500 styles across 10 product lines, in Beverly Hills, California.

The show, which featured the Company's Holiday 2002 and Spring 2003 footwear lines, was part of SKECHERS' The First Decade celebration. Other festivities included a celebrity-attended party and fireworks show at the Whiskey Bar and Beach at Green Valley Ranch Resort outside Las Vegas, Nevada. Celebrity attendees included Los Angeles/NBA champion Rick Fox, Brian McKnight, and Chris Kirkpatrick from *NSYNC.

SKECHERS' current endorsees include celebrities Robert Downey Jr. and Rick Fox. Footwear News ranked SKECHERS as the fourth best-selling footwear brand in the United States. SKECHERS has also made Businessweek's Top 10 List in the magazine's annual "Hot Growth Companies: The Best 100 Small Companies" list three years in a row and is the only footwear company in the Top 10

The SKECHERS Fashion Show Contains: b-roll of Holiday `02 and Spring `03 lines: SKECHERS Collection (high-quality dress casuals for men); Michelle K (designer footwear for women); Somethin' Else from SKECHERS (stylish footwear for juniors); SKECHERS USA (casual footwear for men and women); SKECHERS Kids (active footwear for boys, girls and infants); SKECHERS Retros (classic retro sneakers and oxfords for women); 4 Wheelers by SKECHERS (roller skates for men, women and kids); and SKECHERS Sport (athletic trail joggers and sneakers for men and women). Images are of Michelle K, SKECHERS Collection and SKECHERS Kids.

Multimedia assets are available at: http://www.newstream.com/cgi-bin/display_story.cgi?7016. This multimedia news story is for free and unrestricted use on your news information site (and for print or broadcast too). Visit http://www.newstream.com to download video, audio, text, graphics and photos.

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Subject: Clothing industry
Company: Skechers U.S.A. Inc.
Location: United States

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