Standard & Poor's is a financial services company owned by McGraw Hill that rates stocks and bonds according to their risk profiles. Standard & Poor's began in 1923 with an index of 233 companies.
The designers of the S&P 500 wanted to create an index of large-cap companies that better reflected U.S. stock markets. Up to that time, the Dow Jones Industrial Average had been the leading indicator, but had problems in that it only contained 30 companies and measured change in terms of dollar amounts rather than percentages.