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Innovation

Innovation means finding ways to improve your products and processes -- nurturing innovation can give your company a killer competitive advantage.

Today's Must Read
By Tim Devaney and Tom Stein |  Filed In: Innovation and Operations
New plug-and-pay smartphone card readers make it easier (and cheaper) for merchants to accept credit cards.
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John Arenmeyer
To spur business growth and encourage financial success in 2012, lawmakers must work together on policies that will help small businesses create jobs.
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Nick_Armstrong156px
By  | Filed In: Innovation and Operations
Being a small business owner doesn't always have a happy ending. I wish it did.
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AB Guest Blogger
When I look for advice and information on how to drive change, I turn to the smartest and most reliable people I know: My friends.
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Nick_Armstrong156px
By  | Filed In: Innovation and Operations
Small businesses naturally shy away from controversy. But sometimes, that's exactly the wrong approach to building your brand and your reputation.
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Nick_Armstrong156px
All it takes is one good story to sell a client. But that's one story more than many small-business owners have to tell.
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Young Entrepreneur Council
In this week's Young Entrepreneur Council video, learn about the role that testing plays in a successful product launch.
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Fredric-Paul-NEW-156px
The holidays aren't just about maximizing sales, they're also about contributing to your community. That's good for everyone, including your business.
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Rieva Lesonsky
Rieva Lesonsky shares her fave things for small businesses, from backup tools and online analysis to microfinance nonprofits and free help for startups.
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Nick_Armstrong156px
By  | Filed In: Innovation and Operations
What did I learn watching the big-box shopping mobs? That the things we gamble on -- and the risks we take -- often pay off in unexpected ways.
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Fredric-Paul-NEW-156px
By  | Filed In: Technology
The rise of online services like Elance and Guru allow businesses to pay less -- sometimes MUCH less -- for a variety of services. But, as usual, there's a catch.
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Nick_Armstrong156px
Too many small businesses see social media as a new way to accomplish an old task -- namely, annoying the daylights out of their customers.
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Reverend Billy Talen
Comic preacher and anti-corporate activist Reverend Billy of the Church of Stop Shopping tells AllBusiness about the value of shopping in small, local stores.
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Nick_Armstrong156px
Communications technology today is designed for convenience. It's just not always clear whether its for your convenience ... or your customers'.
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Fredric-Paul-NEW-156px
By  | Filed In: Technology
If you haven’t already, now is the time to buy smartphones and tablets for your workers. Or better yet, let them buy the devices for themselves…
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Young Entrepreneur Council
"Build it and they will come!" works great in baseball. But it leaves something to be desired as the foundation of a successful online business.
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Miranda Marquit
If you want spend your time more efficiently, you need to work on your productivity. Here's a quick and easy guide to making that happen.
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John Arenmeyer
A new survey shows that California small businesses strongly support new fuel-efficiency rules. There's a good reason why they're so enthusiastic.
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Nick_Armstrong156px
By  | Filed In: Innovation and Operations
Judging honesty and intent can be very tough in the business world. That's why most of us don't bother to try.
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Nick_Armstrong156px
By  | Filed In: Innovation and Operations
All it takes is one angry customer to ruin your reputation. And all it takes to prevent that from happening is a sense of accountability.
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Business Glossary

Definitions for: diffusion of innovation
diffusion of innovation

describes the manner in which a product is disseminated in the marketplace. The diffusion of innovation spans an unspecified period of time from new product introduction through market saturation and affects the total sales level of a product. Diffusion of innovation relates to products such as the telephone answering machine, home computer, or microwave oven, which had few users when initially introduced but became popular additions to American homes over time.

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