TheNaturalPharmacist.com Adds Herb-Drug InteractionInformation for Medical Professionals; A...

Business/Publishing Editors & Health/Medical Writers

ROSEVILLE, Calif.--(BW HealthWire)--March 13, 2000

TheNaturalPharmacist.com (http://www.TNP.com) announced today that a new feature has been added to its award-winning natural health Web site.

This new Herb-Drug

Interactions database in the For Professionals section will allow medical professionals to warn patients of possible or likely interactions between their prescription medications and natural supplements. Written specifically for the professional, this information explains the pharmacology of the substances in question, thereby illustrating the potential for interactions.

Each interaction monograph includes a rating, enabling the physician to quickly assess the level of clinical significance, as well as an in-depth discussion of the interaction, and management suggestions for patient care. For ease of use, potential interactions can be located through either of two indexes, Herb to Drug or Drug to Herb.

These indexes also act as a quick reference, listing all substances posing a possible risk for a specific herb/supplement or drug.

"Today, herb-drug interactions are largely unnoticed, uninvestigated and not reported," said Steven Bratman, M.D., medical director of TNP.com "By educating medical professionals on this subject, we hope to strengthen communication between physicians and their patients."

TheNaturalPharmacist.com is a leading provider of science-based natural health content that is reviewed by a team of physicians and pharmacologists, and provides consumers and health care professionals with balanced, accurate, and up-to-date natural health information.

The content is available for licensing and has been chosen by some of the most respected health Web sites such as discoveryhealth.com, ThirdAge.com, and LifeScript.com.

Components available for licensing include the Natural Health Encyclopedia, a comprehensive, searchable database of herbs and supplements, health conditions and drug interactions; the Conditions in Depth, a closer look at medical conditions such as arthritis and diabetes; and the For Professionals section, clinical monographs written specifically for physicians and pharmacists.

This content is showcased at http://www.TNP.com, an award-winning interactive Web site with Health Tools, Topics of the Day, Answers from Our Experts and more.

TheNaturalPharmacist.com is a division of Prima Communications, Inc. The privately held company is based in Northern California and has twice been honored as one of America's 500 fastest growing companies by Inc. magazine, with an average annual growth rate of more than 30 percent.