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IRI surveys what consumers want.(FOOD & BEVERAGE)(Information Resources Inc.)(Brief Article)

Publication: MMR
Date: Monday, June 13 2005

CHICAGO -- Information Resources Inc. (IRI) has identified key consumer interest areas and trends that it says will influence the success of new food and beverage products over the next few years. They are highlighted in the March 2005 issue of IRI's "Times & Trends."

In the area of weight management the study foresees consumers continuing their battle with weight problems but with much less-extreme dieting than has been pursued in the past. Instead that effort will involve a greater focus on reduced calories and smaller portions.

In the disease-management a

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