-
To hear out-of-home advertising executives tell it, Minority Report may be just around the corner. In Steven Spielberg's...
Read More...
-
national TV: Quiet; Net Cable: BUSY; Spot TV: MIXED
Read More...
-
Late-breaking Media News
Read More...
-
Together, Nielsen Media Research and Nielsen//NetRatings have launched a National TV/Internet Fusion database, which merges information from television...
Read More...
-
In keeping with his goal of coordinating media buying and planning across all platforms, GM Planworks CEO Dennis...
Read More...
-
interactive Last week, the Interactive Advertising Bureau announced the formation of a new committee focused on advancing the...
Read More...
-
Interactive Last week's tussle between Viacom and YouTube, in which Viacom executives forced the video-sharing giant to pull...
Read More...
-
Research N ielsen Media Research's decision to further delay the release of average commercial-minute ratings data—initially moved from...
Read More...
-
out-of-home Reversing decades-old business practices, the Outdoor Advertising Association of America adopted new voluntary guidelines that conform the...
Read More...
-
What we urgently need now, Media Person solemnly declares, is a law savagely penalizing any individual who makes...
Read More...
-
Intensified demand for premium ad inventory on major portals and prime destinations has caused cost-per-thousand rates to escalate....
Read More...
-
My Favorite RaymondWhile all the episodes [of Everybody Loves Raymond] you list [in the Oct. 23 Mr. Television...
Read More...
-
ABC's The Nine Should have drawn eyeballs. Leading out of Lost on Wednesdays at 10 p.m., and with...
Read More...
-
tv stationsShaun McDonald was named president and general manager of CBS Television Stations' operations in South Florida, including...
Read More...
-
There are so very many outstanding women out there, so its a good thing there are plenty of...
Read More...
-
Interactive advertising and technology conference ad:tech New York looks to connect all sides of the brand marketing landscape...
Read More...
-
Q. You just launched the Gourmet's Diary of a Foodie show on PBS Oct. 6.
Read More...
-
As magazines began to dabble with running video on their Web sites, it was only a matter of...
Read More...
-
At this point, I imagine NBC would like us all to forget about the NBCU 2.0 initiative it...
Read More...
-
Comcast has added CSTV to its digital cable lineup in the home markets of a number of Conference...
Read More...