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European mobile music takes off: full track mobile music downloads gain over online services.

Territories Europe

Sectors Mobile, Online, Audio

Source Screen Digest

* Increased storage capacity makes mobile phones increasingly popular as music player

* Japan is the leading country for mobile music consumption, with the US in second place

* Over-the-air (OTA) downloading direct to mobile devices rather than PCs is gaining market share

* Two thirds of respondents to a Nokia survey expect their phones to replace MP3 players

The popularity of ringtone downloads on mobile phones shows the consumer a

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