The Economist banks on Web subs. (subscription-based Web publishing)(Brief Article)

* As most online publishers try to tap into Web advertising revenue streams, London-based The Economist took the other path in June when it launched a subscription-based site at www.economist.com. For $48 instead of $125 for the print version, subscribers will receive the online magazine at a savings of 60 percent. The full text of The Economist will be available on the Web as much as two days before the print title hits newsstands, and online users will also have access, at one dollar per article, to a two-year archive of the 600,000-circulation weekly.

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