E-Zine Lessons.(Industry Trend or Event)

MAGAZINES HAVE LEARNED A LOT ABOUT DOING BUSINESS ONLINE BUT RESENT THE INTENSE PRESSURE OF DEMANDS FOR PROFITS

MORE THAN FIVE YEARS AFTER THE FIRST "E-ZINES" CAME INTO existence, online publishing companies are still staring at negative balance sheets and shaking their heads in frustration. * Most consumers simply refuse to pay for online content, no matter how well crafted, humorous, and up-to-date the news or information on the site might be. Nearly every content site has relied on advertising revenue, but analysts have become more skeptical of that business model si