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Get in the ring: major labels get more aggressive with copy-protection technology.(industry...

By Schumacher-Rasmussen, Eric
Publication: EMedia, The Digital Studio Magazine
Date: Friday, October 1 2004

When three-fifths of Guns N' Roses re-grouped this year as Velvet Revolver, they not only had a new name and a new singer, but a new twist on keeping their music out of pirates' hands. Contraband, a BMG title, was replicated with SunnComm's MediaMax copy protection software. Nothing new there; Anthony Hamilton's Comin' From Where I'm From marked the first BMG release in the U.S. to "officially" employ the technology, and other labels added copy protection on some releases as early as 2001, even though they wouldn't admit it publicly.

BMG not only admits it but proclaim