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Research and Markets: China's e-Commerce Market Forecast To Be Worth $6.5 Billion by 2007,...

DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c19460) has announced the addition of Asia-Pacific E-Commerce: Spotlight on China, Japan and South Korea to their offering.

The Asian e-commerce market is not a single market, but rather a collection of

economies at markedly different stages of maturity. Japan is the most robust, although per capita online spending lags the US by a wide margin, suggesting that there is plenty of room for growth. But the market with the greatest potential for growth appears to be China.

Attention: Marketers, International Advertisers, Financial Analysts and IT, Telecom and Internet Companies Who Wish to Expand Their Markets.

The Asia-Pacific E-Commerce report analyzes the retail e-commerce environment in Asia-Pacific in general and in China, Japan and South Korea in particular.

Japan is the biggest market in the region with sales last year of $38.4 billion, making it roughly one-third the size of the US market. Second is South Korea with sales of $6.3 billion, followed by China and Taiwan tied for third, each with about $1.1 billion in sales.

China is not the biggest market, but it clearly is the most promising. Only 7.2% of China's population is online, and broadband penetration is low. But a new middle class is emerging eager to consume the myriad products and services that are available online--and not just those offered by Chinese e-tailers, either. iResearch, a Chinese market research firm, estimates that China's e-commerce market will be worth $6.5 billion by 2007, nearly a six-fold increase over 2004.

Key questions the Asia-Pacific E-Commerce report addresses:

-- Which Asia-Pacific countries have the most advanced e-commerce infrastructures?

-- Which countries in the region have the biggest e-commerce economies?

-- Which are the fastest growing?

-- What are the defining characteristics of the retail e-commerce markets of China, Japan and South Korea?

-- What should western Internet retailers know before entering Asia-Pacific markets?

And many more...

The Asia-Pacific E-Commerce report aggregates the latest data from leading researchers-Australian Department of Communications, Information Technology and the Arts, China Internet Network Information Center, Deutsche Bank, EIU, Infocomm Development Authority of Singapore, Ipsos-Insight, ITU, Nielsen//NetRatings and many others-with eMarketer's objective, unbiased analysis to give you the information you need to make well-informed business decisions in these fast-changing, far-away marketplaces.

For more information visit http://www.researchandmarkets.com/reports/c19460

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