- WEB TREND WATCH
Local News Becomes Potent Web Draw ......
- RSS Connects PR Shops With Journalist Desktops
The next hot trend in public relations is RSS (Really Simple Syndication), a technology that allows journalists and others to receive constantly updated news on their computer desktops from any content provider on the Internet. The first large PR firm to jump on board is Interpublic Group's Weber Shandwick, which ......
- The spring 2000 ASIDIC meeting
HEADNOTE This conference examined ways to address information industry changes The first ASIDIC (the Association for Information and Dissemination Centers) meeting of the new millennium was held March 26-28 in Orlando, Florida. It examined the challenges and opportunities facing organizations in the information industry in view of the many changes ......
- Building Better Streaming
Viewer demand for streaming video is booming. So too are new distribution technologies and applications designed to make it easier and cheaper for content providers to jump into the game. Americans watch about 7 billion streams per month, according to Yankee Group analyst Michael Goodman, a figure he predicts will ......
- Broadband Video 'Perfect Storm' on the Way, Firm Says
Several converging trends are turbocharging the growth of broadband video and distributed entertainment in the home, according to Oyster Bay, N.Y.-based market research firm ABI Research. The firm believes that with the explosion of long tail content and the willingness of large content owners to distribute their premium catalog over ......
- Handheld Entertainment Frenzy
The frenzied announcements by cellular carriers, notebook PC and cellular handset makers, cable TV systems, broadcast networks, Internet search engines, MP3 makers, Apple et al, about providing audio and video content continues unabated. The trend, which began last fall and accelerated during International CES where it was the talk of ......
- Connection Dethrones Former King: Content
Once upon a time, when the Internet was great, developers proclaimed that content was king — particularly when accessed via broadband. The lords of broadband Internet access posited that it was crucial to create their own flashy, multimedia video and branded entertainment content, if they wanted to attract subscribers and ......