Work of Mouth: Still One of the Keys to Good Publicity
July 08, 2009, 7:05 AM
When we launched we did a massive push to link to and from other popular bike and bike fashion blogs.
Promoting the Perfect Pair: Cycling and Fashion
July 06, 2009, 7:30 AM
"I've always been passionate about cycling, both as a sport AND as a means of transportation." ...
Brevity: Your New Best Friend
July 02, 2009, 11:50 AM
So, even if we can’t really limit our messages to one sentence that should certainly be the goal.
Getting Smart About Self-Promotion
July 01, 2009, 7:05 AM
"I think we have to see promotion as part of our job description and schedule it into our calendars for a few hours every week." ...
Self Promotion is a Good Business Decision
June 29, 2009, 12:05 PM
"I try to help them see that they're not talking about themselves, they're talking about their book, and their book is going to help people. It's an important difference." ...
Twitter's PR Coup
June 23, 2009, 2:00 PM
But who knew that a media that didn’t even exist when Iran held its last election would have such a profound effect on a people who desperately want to be heard?
Publicity Should Include the Local Market
June 19, 2009, 7:00 AM
"This is not just for networking; it’s a morale boosting activity that will keep you positive when you realize that you’re not alone." ...
Easy, Low-Cost Marketing & PR Solutions
June 18, 2009, 5:40 PM
"Your first eNewsletter should announce the re-launch of your new website. Email your customers, clients, business associates, friends and family. This is the most cost conscious way to do your own grassroots marketing." ...
Promoting Charitable Giving Even in Shaky Times
June 12, 2009, 7:05 AM
"Acts of kindness can be done in a day, but community building is the work of a lifetime, as one foundation director put it." ...
From Blogger to Social Media Queen - More Expert Advice
June 10, 2009, 7:05 AM
Artists of all stripes need to learn how to market themselves.