BMA Marketing Forum: If It's Not One Thing, It's Another.

October 24-27, 1999

It's A Zoo Out There!

Change. The banking industry is awash in transformation, as wave after wave of The New crash over it: New customers. New segments. New markets. New products. New services. New technologies. New delivery channels. For bank marketing

This year, savvy bank marketers will keep pace with their morphing industry by attending the BMA Marketing Forum in San Diego on October 24-27, 1999. Over two-and-a-half intensive days, we've scheduled six general sessions, 18 breakout sessions, workshops and "power breakfasts," 14 opportunities to network with your colleagues, and--of course--the industry's best showcase for bank marketing providers.

The BMA Marketing Forum offers the unprecedented opportunity to immerse yourself in hands-on learning, to network with the finest minds in the industry, to take home valuable, useful ideas and to preview what tomorrow holds in store for bank marketing.

Listed below are just the BMA Marketing Forum's scheduled breakout sessions, workshops and working breakfasts. They have been planned to offer something to every type of marketer from every bank size.

The BMA Marketing Forum in San Diego hardwires you into a future that holds unlimited potential for those bankers who are prepared. It really is a zoo out there. Can you afford to miss this vital, career-enhancing opportunity?