Small Business Resources, Business Advice and Forms from AllBusiness.com

Glen Group, December Team Up

By Lisa van der Pool
Publication: Adweek
Date: Monday, March 5 2001
The December Marketing Group and Glen Group have formed a strategic media buying partnership to stay competitive in an increasingly complex and crowded marketplace.

Under the agreement, Sandown, N.H.-based December Marketing will receive a percentage of the media commission

for each of Glen Group's new accounts. Both companies offer a range of strategic marketing, advertising and communications services. They serve clients scattered throughout New York and New England.

"We sub-contracted [December] to handle all of our media buying," said Nancy Clark, president of Glen Group, North Conway, N.H. "There is a synergy between the two companies—we have a mutually beneficial relationship," she said.

December Marketing was formed by Alyson Bruu in 1999. Previously, Bruu worked at Graphito in Portsmouth, N.H. "[Bruu] came to us from a mutual friend," said Clark. "She approached us about doing some Web-site development. Since then it's been perfect."

Currently, Bruu is working with Glen Group for the New Hampshire Office of Business & Industrial Development, the Bar Harbour Chamber of Commerce, NH Works Program and the Work Force Opportunity Council.

In addition, make sure to read these articles: