Marketing & Advertising

Here's what I'm wondering though: what exactly is secret about posting anything on a blog?

Read More

Before you send your next e-mail, consider these warnings.

Read More

In preparation for our program on Better Business Blog Writing (starts Monday, 5/19), Patsi's been creating a series of video tips about writing better blog posts.

Read More

A recent survey by YouGov says 58% of customers are willing to pay more to do business with companies they hold in high regard. And 48% of customers say excellent customer service is the best way to build a reputation that people respect and value. Of course this makes sense. Intuitively we know most people ...

Read More

Pottawatamie may be boasting 64 new wind turbines ...

Read More

What are we really measuring when we measure "online engagement"?

Read More

A lot of advertising consists of the very common " We're wonderful. We're the best " kind of chest thumping one would expect from car dealers or personal injury attorneys. Among those businesses which sell services, " We've been in business for 70 years ," is an all too typical statement.

Read More

Critical relationshiops in danger from extreme circumstances ...

Read More

As the paid search game gets trickier, it’s important to keep up-to-date with the ins and outs of paid search marketing. With this in mind, Mona Elesseily and Andrew Goodman of Page Zero Media delivering the first ever Page Zero Media Marketing Seminar called “Winning the Paid Search Game” at the Westin Harbour Castle in Toronto on Thursday May 15 ...

Read More