If you've ever seen the Goodyear blimp hovering above a football stadium, you know how affective it is at gaining visibility and delivering a marketing message. Alas, the full-sized blimp is expensive. But now there is a less-costly alternative: The remote-control mini-blimp.
These small airships,
"People are fascinated with 'things that fly,"' says Ron Schmidt, managing director of The Marketing Communications Group. "It is a natural instinct to Look up to see what's in the sky." And, the mini-bUmp is much Less expensive that the full-sized airships.
The small blimps can be leased by the day, the week or the month. The Marketing Communications Group, Plymouth Meeting, Pa., says the company handles all the details-from graphic design to flying the mobile advertisement. (E-mail: rswordlwide7@msn.com)