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Partnerships: BGCA benefits from technology donations.

Publication: Association Management
Date: Thursday, April 1 2004

As the 2004 baseball season gets under way, consider these impressive statistics: Major League Baseball player Alex Rodriguez had 118 RBIs (runs batted in) last year, which translated into 118 Hewlett-Packard computers and $118,000 worth of Microsoft software for the Boys & Girls Clubs of

America.

[ILLUSTRATION OMITTED]

"The generosity of Alex Rodriguez, HP, and Microsoft symbolizes their commitment to kids" nationwide says Kurt Aschermann, chief marketing and development officer, Boys & Girls Clubs of America, Atlanta. "This program is especially meaningful to our kids because Alex is a former club member. He is a true role model to today's youth."

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Subject: Computer industry (Donations), Software industry (Donations)
Company: Microsoft Corp. (Alliances and partnerships), Hewlett-Packard Co. (Donations), Hewlett-Packard Co. (Alliances and partnerships), Microsoft Corp. (Donations)
Location: United States

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