THE GELBER ORGANIZATION: REDUCING TAX EXPOSURE, MAXIMIZING CLIENT PROFITS

The Gelber Organization, with offices on the 26th floor atop Gateway One in Newark and satellite offices in New York City and Chicago, has gained a nationwide reputation as a multi-state taxation and profit enhancement consulting company. With a staff of a little more than a dozen top-notch, experienced

Arthur Gelber, of Cliffside Park, a certified public accountant who founded the firm in 1990, says his firm does no CPA work, traditional accounting, financial state preparation or initial tax return services. Rather, acting as an adjunct resource to its clients' staffs and outside accountants, The Gelber Organization has set the benchmark for maximizing profits and minimizing tax loads. The two areas are co-equals in revenue.

Spearheading the team are Gelber, 62, a 35-year veteran in state and local taxation, and Joseph G. Lerario, CPA, 56, of Robbinsville, executive vice president and a principal in the firm, who had been CFO of a $30-million corporate graphic arts firm. They have surrounded themselves with a phalanx of tax professionals, many of whom are former state tax directors and officials.