Handling garden-variety personal injury torts and handling business torts are different in a few key ways. For one thing, business tort cases give you much better opportunities to display the full range of your trial advocacy skills because of the much wider range of factual disputes that can be involved. The drama inherent to these cases can captivate a jury's attention, since they commonly involve not just negligence but actual underhanded, intentional misconduct. And your opponents--who specialize in "business litigation"--probably have less jury trial experience than you do.