Business Credit Business Travel Franchising Personal Finance Sales & Selling Technology Women in Business Careers E-Commerce & Internet Finance & Accounting Labor & Employment Management Marketing & Advertising Operations Starting a Business > See All

by Title A-H by Title I-P by Title Q-Z > See All

Business Intelligence Small Business Blog Business Planning E-Commerce & Internet Finance & Accounting Home-Based Business Human Resources & Employment Management & Leadership Marketing & Advertising Operations Sales Technology Women in Business > See All

Hiring & Firing Intellectual Property Internet & Technology Legal Mergers & Acquisitions Money & Fundraising Real Estate/Landlord-Tenant Sales & Marketing Starting a Business Business Guides Forms Kits > See All

Construction Medical Practices Restaurants Retail Trade Manufacturing Real Estate Wholesale Trade > See All

Accounting Advertising & Marketing Computers & Software Financial Services Human Resources Internet & Online Management Small Business > See All

Business Exchange Business Answers Buyer's Guides Franchise Opportunities Glossary Trials & Downloads Partner Resources Podcast Library Quote Center Video Library Web Site Tools > See All

World weary.(letters to the editor)(Letter to the editor)

By Bauers, David
Publication: EventDV
Date: Monday, January 1 2007

In Stephen F. Nathans's August NONLINEAR EDITOR column, "World of Wonders" (p. 6), you touched on a gnawing problem that I've seen plaguing our industry for the last five years of the 17 years I've been doing event videography: There are too many people getting married who just don't want to invest in wedding video!

Actually, when I try to convince a bride of the value of wedding video, I use a variation of the "Robert Allen" argument that Nathans cited. I take a DVD case, place it in front of the customer, and say, "Here is your grandparents' wedding video. What is th

To read the rest of this article, click here to take a free trial

In addition, make sure to read these premium articles also available with your free trial:

Mouth to mouth.(letters to the editor)(Letter to the editor)

Regarding David Bauers' letter to the editor, "World Weary" (January, p. 7), I would have to differ with his argument that the "bridal attitude" is ......

It doesn't look like "up" to me.(letters to the editor)(Letter to...

Your lead August article, "The Upscale Wedding Video, Part 3: Producing the Ceremony" (pp. 10-15) by Doug Graham and David Chandler-Gick has moved me to ......

Bottoms up.(letters to the editor)(Letter to the Editor)

As an event videographer as well as a full-time corporate video producer for a major financial company, I read Doug Graham's October 2005 MAIN EVENT ......

Volunteers.(letters to the editor)(Letter to the editor)

As an event videographer, I look forward to your trade-driven articles each month. I was particularly impressed with David Michael Drenk's August cover story, "Volunteer ......

Kudos all around.(letters to the editor)(Letter to the editor)

Thank you for an excellent December 2005 issue. As a full-time corporate and part-time event video producer, I work constantly to maintain and update my ......

Looking forward.(letters to the editor)(Letter to the Editor)

I appreciate your mention of the Fast Forward Club as an alternative resource for wedding and event videographers in "Former WEVA Insiders Regroup" (February, pp....

The letters page is not risk-free. (letters to the editor)

Editors are responsible for all the contents of their periodicals, including letters to the editor. Hence, editors should verify the veracity of the letter as ......

Lift letters: a second look. Lift letters are still good strategy if...

Lift letters are still good strategy if what you want a low-cost, efficient method to boost response to your subscription promotion Heaven knows, lift letters ......

T T T

Digg It

del.icio.us

Related Resources

Free AllBusiness Articles

A new e-mail tool to solicit letters: e-mail outreach to a database of previous letter writers generates an enthusiastic outpouring of diverse letters from readers. (Symposium).

This spring, the city of Spokane prepared to adopt a comprehensive land-use plan, which had profound changes for our sprawl-weakened community. As decision day approached, our letters page was receiving a random smattering of letters about the plan. But most of those letters seemed to come from people with an ......

War and the letters page: who's counting? With letters running against the war, editors wrestle with bias and balance. (Currents).

While editorial-page takes on the war in Iraq have been mixed, a sampling of letters to the editor around the country shows that they were dominated by those opposed to the war. CJR polled letters-page editors at ten papers of various sizes and locations during the weeks of March 11, ......

Creating a lively letters page: how do you sustain a lively exchange with your readers? The Masthead editor collected advice from a number of editorial page veterans.

Set priorities Sue O'Brien, editorial page editor, The DenverPost For big and small papers, choosing which letters to publish and how to use them makes the difference between a lively letters section and one that is routine. Establish priorities, O'Brien suggests. In selecting letters for the Post, people who have ......

THURSDAY'S LETTERS: A Reader's View on Problems Plaguing 'L. A. Times'

Reaping what we sow.

It's Getting Harder to Catch Form Letters to the Editor

Preventing form letters from appearing on newspaper letters pages is an increasingly difficult task. On Friday, an aborted soldier letter-writing campaign prompted political activist group MoveOn.org to launch its own letters drive to newspaper editors.

War and the letters page: Who's counting?

HEADNOTE With letters running against the war, editors wrestle with bias and balance While editorial-page takes on the war in Iraq have been mixed, a sampling of letters to the editor around the country shows that they were dominated by those opposed to the war. CJR polled letters-page editors at ......

N.H. Paper is First in the Nation -- in Letters to the Editor

So you think your newspaper prints a lot of letters? The Union Leader in Manchester, N.H., announced today that it published more than 5,100 letters to the editor in 2004, breaking a record set almost 30 years ago.

Business Guides

The AllBusiness.com Business Letters Kit

Get 21 sample form business letters, including marketing letters, collection and demand letters, product announcements, and more, all in Microsoft ......

All Guides

Blogs

You Had Me with the Letter to the Editor

What is a cheap way to gain some good public exposure?Write a Letter to the Editor of your local paper, trade magazines in your vertical, or other online/offline publishing media. If you're not into letter writing, then write an op-ed and submit it. Why should you write a letter? How ......

Writing Letters...

People don't write letters anymore. They send e-mail, or they call. If they bother to call but wait more than 30 seconds to get transferred to an actual person, they'll hang up and e-mail. Well, I'm here to tell you that if a hotel screwed you, or an airline delayed ......

Judge Sidelines Controversial Immigration Rule

A federal judge in San Francisco has slammed the brakes on a controversial new policy that would have forced thousands of small business owners to play immigration cop in a crackdown on illegal workers.

Photographer Grows Biz with Product Partnership

In Oregon´s state capital of Salem, photographer Lynn Howlett´s sole proprietor photography studio had steadily grown through seventeen years of hard work. Like nearly every photographer, he kept the doors open with studio work and photographing weddings while he focused his creativity on product work. He found he had a ......

All Bloggers