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Technological purchase by Revlon.(Brief Article)

Revlon has announced an exclusive licensing agreement with Senetek Plc, which provides Revlon with patented skincare technology for use in creating skincare and cosmetic products. The terms of the agreement grant Revlon exclusive worldwide rights for Kinetin in the mass market, excluding parts of Asia.

Kinetin is an essential plant growth factor that retards senescence, or ageing, of plants and has been shown to delay age-related changes in cultured human cells in clinical tests at the University of California, Irvine. It is currently an ingredient in dermatologist dis

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