"Beverage alcohol is intended to be enjoyed as an enhancement to the meal, but needs to be enjoyed responsibly, and we need to deliver that message consistently," says Jim James, manager of training technologies for Red Lobster. James is spearheading implementation of a web-based responsible alcohol service training program across Darden Restaurants' 1,390 Red Lobster, Olive Garden, Smokey Bones and Bahama Breeze locations.
Testing of the innovative program, created in conjunction with Get Thinking, Inc., began late last summer and a strategic roll-out is being underta