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The Journal of Business Communication: 20070701

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1. Reconceptualizing Cultural Identity and its Role in Intercultural Business... To complement past emphasis on understanding other cultures, the field of intercultural business communication needs a stronger focus on understanding oneself. (PERIODICAL ARTICLE) 2. The Rhetoric of Risk: Technical Documentation in Hazardous Environments. The Rhetoric of Risk: Technical Documentation in Hazardous Environments, by Beverly Sauer. Mahwah, NJ: Lawrence Erlbaum, 2003.335 pp. DOI: 10.1177/0021943607301345 In January 2006, four separate ... (PERIODICAL ARTICLE) 3. How can we make our research more relevant? Bridging the gap between... Some management scholars argue that academic literature is becoming less and less relevant to practicing managers. Thomas posits that the same will be true for ... (PERIODICAL ARTICLE) 4. Language matters in global communication: article based on ORA lecture,... In the past few decades, it has become widely accepted that the lingua franca of international business is English; witness the way companies increasingly choose ... (PERIODICAL ARTICLE) 5. Papers by the corecipients of ABC's Kitty O. Locker Outstanding Researcher... At the plenary session for the 71st annual convention of the Association for Business Communication (ABC) in San Antonio, Texas, the organization gathered to hear ... (PERIODICAL ARTICLE) 6. Evolution of corporate homepages: 1996 to 2006. This study compares samples of corporate homepages gathered in 1996 and 1997 with homepages of the same sites gathered in 2006. Based on the example ... (PERIODICAL ARTICLE)
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