Life and Investments for SAFECO Plaza: SAFECO'sNewest CD-ROM Tool for Its Agents and FinancialProfessionals.
REDMOND, Wash.--(BUSINESS WIRE)--July 16, 1999--
On the cusp of the millennium, SAFECO (Nasdaq:SAFC) takes thousands of independent agents and financial professionals into a new era of growth with its new multimedia CD-ROM sales tool titled Life and Investments for SAFECO Plaza.
"This is another extension of our goal to help our independent agents and financial professionals grow and to make SAFECO easier to do business with," Randall Talbot, president of SAFECO Life Insurance Companies said.
Life and Investments for SAFECO Plaza combines access to the latest information on SAFECO life insurance products as well as SAFECO's retirement and investment products like fixed rate and variable annuities and mutual funds.
Life and Investments for SAFECO Plaza is another part of the road to the future for SAFECO, its agents and financial professionals, according to Talbot. "The nature of financial products marketing is such that simplicity and ease of doing business are key. In some cases that's as important as price and performance and that's why we are taking this step."
"Agents who have primarily sold only one type of insurance or investment product will now be able to easily present a more complete package of financial products to their customers," Talbot said. "Also, Life and Investments for SAFECO Plaza shows SAFECO's base of property and casualty agencies what wonderful growth opportunities they are missing if they don't offer SAFECO life and investment products to their current customers."
Life and Investments for SAFECO Plaza also contains sales presentations agents can use to quickly explain SAFECO products to their prospects. "For example," Talbot explained, "let's say our agent wanted to graphically illustrate a life insurance quote or convey how an annuity payout works or even present a structured settlement quote. Life and Investments for SAFECO Plaza makes it possible to create compelling illustrations on all our products very quickly."
"Anyone can sell with Life and Investments for SAFECO Plaza," Dale Johnson, an El Paso, Texas independent agent said. "Just last week, after a presentation using Life and Investments for SAFECO Plaza, my client chose a SAFECO fixed annuity over several other competitive products. With Life and Investments for SAFECO Plaza, I'm more confident that my clients clearly understand the products and their benefits."
