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Popping the housing bubble myth and how to trade it: the strong housing... One way to trade successfully is to know when to fade what's considered common knowledge. Take, for example, ... (PERIODICAL ARTICLE) Popping the housing bubble myth and how to trade it HEADNOTE The strong housing market has kept many consumers buying in recent years. But there's fear that if ... (PERIODICAL ARTICLE) Senior housing market growing moremainstream. Seniors housing market fundamentals are expected to remain relatively healthy in the foreseeable future, as the U.S. population ... (PERIODICAL ARTICLE) Housing market cooled during first half of 2006 Following five years of unprecedented growth, home sales cooled noticeably in the first half of 2006, with signs ... (PERIODICAL ARTICLE) Housing market cooled during first half of 2006. Following five years of unprecedented growth, home sales cooled noticeably in the first half of 2006, with signs ... (PERIODICAL ARTICLE) NAHB: tighter lending standards won't prevent housing recovery. Tighter lending standards and reduced availability of credit will complicate--but not derail--a national recovery in the housing ... (PERIODICAL ARTICLE) PRICE-RENT RATIO IN CHINA'S HOUSING MARKET: PROPER INTERVAL, MEASUREMENT... HEADNOTE ABSTRACT. It has been a hot topic concerning about whether price bubbles exist in the housing market ... (PERIODICAL ARTICLE) STUDY SEES THIRD-QUARTER 1999 HOUSING MARKET SOFTEN. ACCORDING TO A STUDY BY U.S. Housing Markets, the nation's housing market is cooling down--which could be good ... (PERIODICAL ARTICLE) Former Fed chair says housing boom over Former Federal Reserve Chairman Alan Greenspan said that Americans' consumption could taper off somewhat now that the U.S. (PERIODICAL ARTICLE) A New Year, a New Market "Bubble, bubble, toil and trouble." The famous line from Shakespeare's Macbeth seems to fit the media's description of ... (PERIODICAL ARTICLE) Forecast: Sunny HEADNOTE SEIDERS ECONOMY HEADNOTE The NAHB's newest long-term outlook shows a record level for housing production through 2014. (PERIODICAL ARTICLE) Will Home Prices Plateau in 2006? While the housing bubble may not be ready to burst yet, it seems to be deflating. Claira Monier, ... (PERIODICAL ARTICLE) Housing markets in hurricane prone areas may falter. Housing markets may falter in areas that experience increased successive hurricanes over a short period of time, according ... (PERIODICAL ARTICLE) Taking stock of housing HEADNOTE SEIDERS ECONOMY HEADNOTE Our survey, examining the ramifications of the stock market decline on housing provides mixed ... (PERIODICAL ARTICLE) Freddie Mac economist says home prices will rise Fears of a bubble in the residential housing market are unfounded, particularly on Long Island, according to Freddie ... (PERIODICAL ARTICLE) Quicken.com - Small Business: News Center U.S. New-Home Sales Hit Record in June : "U.S. New-Home Sales Hit Record in June" "WASHINGTON -- ... (BLOG POST) The experiment in California. Low down payment lending has grown by leaps and bounds in the California housing market. Soft home prices ... (PERIODICAL ARTICLE) Bad weather and consumer jitters slow new home sales New home sales declined 8.1 percent in February to a seasonally adjusted annual rate of 854,000, the U.S. (PERIODICAL ARTICLE) Why Hasn't the Housing Market Destroyed the Economy? A couple of months ago, during the subprime lending crash, the speculation was on whether the housing market ... (BLOG POST) Price and Volatility Spillovers between Large and Small Cities: A Study of... HEADNOTE Executive Summary. This study examines the transmission mechanism of prices and volatility spillovers between the housing markets ... (PERIODICAL ARTICLE)
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Marketing: The Importance of Visibility

Host Hattie Bryant of Small Business School interviews Mike Neary of Oregon Log Homes based in Maupin, Oregon, and John Wargo, a marketing expert.

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Definitions for: Housing Market Index (HMI)

Dictionary of Finance and Investment Terms

Housing Market Index (HMI)

a weighted, seasonally-adjusted statistic derived from ratings for present single family sales, single family sales in the next six months, and buyers traffic. The HMI is published by the National Association of Home Builders (NAHB) and is based on a monthly survey sent to NAHB members, who are asked to rate general economic and housing market conditions. The first two components are measured on a scale of "good," "fair," and "poor," and the last one on a scale of "high," "average," and "low." A rating of 50 indicates that the number of positive, or good, responses received from the builders is about the same as the number of negative, or poor, responses. Ratings higher than 50 indicate more positive, or good, responses.