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Planet Smoothie
Smoothies and snacks
With names like "Frozen Goat," "Mr. Mongo," and "Spazz," these smoothies have to be good. Planet Smoothie Franchises operates a chain of more than 135 franchised smoothie stands in 20 states. The outlets offer more than 30 blended fruit drinks that enthusiasts can customize by adding any of eight Blasts -- blends of supplements and vitamins to increase energy, help burn fat, or aid immune systems. In addition to traditional smoothie locations, the company has a small number of Planet Smoothie Cafes featuring salads, sandwiches, and wraps. CEO Martin Sprock opened the first Planet Smoothie in 1995. The chain is owned by Raving Brands, which also owns Shane's Rib Shack.
Planet Smoothie
1425 Ellsworth Industrial Drive Northwest
Atlanta, GA 30318
504-813-0064
Fast Facts
| Year established | 1995 |
| Franchising since | 1998 |
| Can be run from home? | No |
| Number of employees needed | 8 |
| Item 19 Financial Performance Representation? | No |
| Multiple units must be purchased in U.S. | No |
| Multiple units must be purchased outside U.S. | Yes |
| % of franchisees who own multiple units | 70% |
| Absentee ownership allowed? | Yes |
Franchise Unit Growth Rate
| Year | U.S. Franchises |
Non-U.S. Franchises |
Company-Owned Locations |
| 2011 | 91 | 0 | 1 |
Expanding in These Locations
Alabama, Arizona, Arkansas, Connecticut, Delaware, Florida, Georgia, Kentucky, Louisiana, Massachusetts, Mississippi, New Jersey, New York, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, Texas, Virginia, West Virginia, Canada, Middle East
Costs
| Total Investment | $184,300 - $328,800 |
| Franchise Fee | $25,000 |
| Royalty Fee | 5% |
Financial Requirements
| Net Worth | $250,000 |
| Liquid Capital | $80,000 |
Franchisee Qualifications
Restaurant experience recommended, but not required
Possess an entrepreneurial spirit
Financing
| Does franchisor offer financing? | No |
| Is franchisor on the SBA's Franchise Registry? | Yes |
| Is franchisor a member of the IFA's VetFran program? | No |
Planet Smoothie
1425 Ellsworth Industrial Drive Northwest
Atlanta, GA 30318
504-813-0064
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Planet Smoothie Franchises, LLC
With names like "Frozen Goat," "Mr. Mongo," and "Spazz," these smoothies have to be good. Planet Smoothie Franchises operates a chain of more than 135 franchised smoothie stands in 20 states. The outlets offer more than 30 blended fruit drinks that enthusiasts can customize by adding any of eight Blasts ...
| Company Type: | Private |
| Employees: | 40 |
| Executives: | Martin Sprock, CEOBret Eldridge, COOKaren Spencer, Chief Franchise Development Officer |
| Sales: | $2,700,000 |
| Industries: | Specialty Eateries |
| See More Industries | |
| Top Competitors: | Dairy QueenJambaSmoothie King |
Planet Smoothie
1425 Ellsworth Industrial Drive Northwest
Atlanta, GA 30318
504-813-0064
