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Money Mailer
Direct mail, online, mobile, and interactive marketing solutions
Money Mailer hopes to bring in cash by mailing out coupons. The company, which operates through a network of franchises in more than 30 states throughout the US, distributes oversized red, white, and blue envelopes filled with coupons promoting local businesses. The goal is to help the businesses reach three main consumer segments: existing customers, people who have moved recently, and shoppers. Overall, the company's franchisees mail about 190 million envelopes annually to about 21 million households. Atlanta-based investment firm Roark Capital Group owns a controlling stake in Money Mailer, which was founded in 1979.
Money Mailer
12131 Western Avenue
Garden Grove, CA 92841
714-889-3800
Fast Facts
| Year established | 1979 |
| Franchising since | 1980 |
| Can be run from home? | Yes |
| Number of employees needed | 1 |
| Item 19 Financial Performance Representation? | Yes |
| Multiple units must be purchased in U.S. | No |
| Multiple units must be purchased outside U.S. | |
| % of franchisees who own multiple units | 5% |
| Absentee ownership allowed? | No |
Franchise Unit Growth Rate
| Year | U.S. Franchises |
Non-U.S. Franchises |
Company-Owned Locations |
| 2011 | 183 | 0 | 35 |
| 2010 | 183 | 0 | 35 |
| 2009 | 210 | 0 | 38 |
Expanding in These Locations
Alabama, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, District of Columbia, Florida, Georgia, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Michigan, Minnesota, Mississippi, Missouri, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, Tennessee, Texas, Utah, Vermont, Washington, West Virginia, Wyoming
Costs
| Total Investment | $37,500 |
| Franchise Fee | $37,500 |
| Royalty Fee | $300 per 10,000 households per mailing |
Financial Requirements
| Net Worth | $50,000 |
| Liquid Capital | $27,500 |
Franchisee Qualifications
Proven direct sales experience
Exceptional work ethic
Excellent credit
Financing
| Does franchisor offer financing? | Yes |
| Is franchisor on the SBA's Franchise Registry? | Yes |
| Is franchisor a member of the IFA's VetFran program? | Yes |
Financing Assistance
Financing available for $7,500 down and $500 per month starting year 3
Money Mailer
12131 Western Avenue
Garden Grove, CA 92841
714-889-3800
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Money Mailer, LLC
Money Mailer hopes to bring in cash by mailing out coupons. The company, which operates through a network of about 300 franchises in more than 30 states throughout the US, distributes oversized red, white, and blue envelopes filled with coupons promoting local businesses. The goal is to help the businesses ...
| Company Type: | Private |
| Employees: | 445 |
| Executives: | Godfred P. Otuteye, President and CEOBeth Swade Thomas, Director MarketingSteven Gray, COO |
| Sales: | $25,100,000 |
| Industries: | Direct Marketing Services |
| See More Industries | |
| Top Competitors: | Entertainment PublicationsNext Generation MediaValpak Direct Marketing Systems |
Money Mailer
12131 Western Avenue
Garden Grove, CA 92841
714-889-3800
