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7-Eleven
Convenience store
"If convenience stores are open 24 hours, why the locks on their doors?" If anyone knows, it's 7-Eleven. The North American subsidiary of Seven-Eleven Japan, 7-Eleven operates more than 7,000 company-owned and licensed stores in the US and Canada under the 7-Eleven name. Globally, 7-Eleven operates, franchises, or licenses more than 33,000 stores worldwide. The U.S.'s leading convenience store chain was taken private in late 2005 by its largest shareholder, the Japanese retail conglomerate Seven & I Holdings, the holding company for Seven-Eleven Japan, Ito-Yokado, Denny's restaurants, and other businesses.
Why This Company Makes Our AllStar List
Strong ranks in longevity (#6), brand awareness (#3), and growth (#19) all contributed to 7-Eleven's climb to the #2 spot on our AllStar top 10 list.
The company prides itself on offering an easy startup opportunity: 7-Eleven buys the land, the building, and the equipment, and then builds the store for the franchisee.
The company continued an aggressive growth campaign by pursuing two strategies: It targeted specific cities for new stores, and it acquired existing convenience retailers, rebranding and rebuilding them as 7-Elevens to sell to new franchisees.
Franchisees benefit from the company's ongoing merchandising efforts -- a new line of travel-size health and beauty products, hot dog-flavored chips, and the chain's first electric car charging station -- as well as smart marketing efforts such as running ads on smartphones.
7-Eleven finances inventory for the duration of the franchise term and offers franchise fee discounts to military veterans.
2011 AllStar Rank: 6
2010 AllStar Rank: 16
2009 AllStar Rank: 4
Full Disclosure Award
This company gets a nod for disclosing financial performance representations in Item 19 of its Franchise Disclosure Document (FDD). For an explanation of why this is important, read The Importance of Item 19 in the Franchise Disclosure Document.
Strong ranks in longevity (#6), brand awareness (#3), and growth (#19) all contributed to 7-Eleven's climb to the #2 spot on our AllStar top 10 list.
The company prides itself on offering an easy startup opportunity: 7-Eleven buys the land, the building, and the equipment, and then builds the store for the franchisee.
The company continued an aggressive growth campaign by pursuing two strategies: It targeted specific cities for new stores, and it acquired existing convenience retailers, rebranding and rebuilding them as 7-Elevens to sell to new franchisees.
Franchisees benefit from the company's ongoing merchandising efforts -- a new line of travel-size health and beauty products, hot dog-flavored chips, and the chain's first electric car charging station -- as well as smart marketing efforts such as running ads on smartphones.
7-Eleven finances inventory for the duration of the franchise term and offers franchise fee discounts to military veterans.
2011 AllStar Rank: 6
2010 AllStar Rank: 16
2009 AllStar Rank: 4
Full Disclosure Award
This company gets a nod for disclosing financial performance representations in Item 19 of its Franchise Disclosure Document (FDD). For an explanation of why this is important, read The Importance of Item 19 in the Franchise Disclosure Document.
AllStar Franchise
AllStar Rank:
2
See All AllStar Franchises
7-Eleven
1722 South Street
Dallas, TX 75201
800-255-0711
Fast Facts
| Year established | 1927 |
| Franchising since | 1964 |
| Can be run from home? | No |
| Number of employees needed | 10 - 12 |
| Item 19 Financial Performance Representation? | Yes |
| Multiple units must be purchased in U.S. | No |
| Multiple units must be purchased outside U.S. | No |
| % of franchisees who own multiple units | 40% |
| Absentee ownership allowed? | No |
Franchise Unit Growth Rate
| Year | U.S. Franchises |
Non-U.S. Franchises |
Company-Owned Locations |
| 2011 | 6,890 | 33,910 | 465 |
| 2010 | 6,723 | 32,880 | 465 |
| 2009 | 6,515 | 30,524 | 457 |
Expanding in These Locations
Arizona, California, Colorado, Connecticut, District of Columbia, Delaware, Florida, Hawaii, Illinois, Maine, Maryland, Massachusetts, Michigan, Nevada, New Hampshire, New Jersey, New York, Oregon, Pennsylvania, Rhode Island, Texas, Utah, Vermont, Virginia, Washington, West Virginia
Costs
| Total Investment | Varies by store |
| Franchise Fee | Varies by store |
| Royalty Fee | Varies by store |
Financial Requirements
| Net Worth | Varies by area |
| Liquid Capital | Varies by area |
Franchisee Qualifications
Retail and management experience
Interested in working with people
Strong financial history
Financing
| Does franchisor offer financing? | Yes |
| Is franchisor on the SBA's Franchise Registry? | No |
| Is franchisor a member of the IFA's VetFran program? | No |
Financing Assistance
Franchisor will finance inventory for the duration of the franchisee's term
AllStar Franchise
AllStar Rank:
2
See All AllStar Franchises
7-Eleven
1722 South Street
Dallas, TX 75201
800-255-0711
Content provided by Hoovers.com
7-Eleven, Inc.
"If convenience stores are open 24 hours, why the locks on their doors?" If anyone knows, it's 7-Eleven. The North American subsidiary of Seven-Eleven Japan, 7-Eleven operates more than 7,000 company-owned and licensed stores in the US and Canada under the 7-Eleven name. Globally, 7-Eleven operates, franchises, or licenses more ...
| Company Type: | Subsidiary |
| Executives: | Toshifumi Suzuki, ChairmanJoseph M. (Joe) DePinto, President, CEO, and DirectorMasaaki Asakura, EVP, COO, and Director |
| See More Financials | |
| Industries: | Convenience Stores & Truck Stops |
| See More Industries | |
| Top Competitors: | Couche-TardExxonRoyal Dutch Shell |
AllStar Franchise
AllStar Rank:
2
See All AllStar Franchises
7-Eleven
1722 South Street
Dallas, TX 75201
800-255-0711
