Minority small-business owners: tapping franchising's power: here are several inspiring stories...

As franchisors know, many prospects new to franchising are not aware of the opportunities, not sure where to begin in the process, and are often uninformed about the resources at their disposal. The Eighth Annual Minorities in Franchising Special Edition features several minority franchisees who are representative of the thousands of committed men and women daily establishing and building brand loyalty among members of their communities. Thanks to the contribution of six International Franchise

A 2006 IFA Educational Foundation study identified three obstacles hindering minority franchise ownership--information, relationships and capital. These barriers also impede franchisors from identifying minority candidates. This special edition is designed to highlight the franchising industry's initiative to attract minorities, as well as the contributions of minority franchise business-owners, and provide readers insights to conquer these obstacles.

The following stories offer inspiration and strategic guidance for all who are operating in a challenging economy.

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