Small Business Resources, Business Advice and Forms from AllBusiness.com

Disposable disc test expands.(News)(test marketing)(Flexplay Technologies)(Brief Article)

By Wagner, Holly J.
Publication: Video Store
Date: Sunday, March 14 2004

Buena Vista Home Entertainment will refine its test of expiring DVDs over the next two months, expanding the number of cities in which the EZ-D is available, dropping the retail price by $1 and putting more emphasis on the most successful channels: pizza delivery and convenience stores.

"The increased volume of discs required for the new markets has resulted in more favorable economies of scale that now allow a reduction in the suggested retail price from $6.99 to $5.99 in all markets," said Alan Blaustein, CEO of Flexplay Technologies, which pioneered the doomsday mec

In addition, make sure to read these premium articles also available with your free trial:

T T T
art_print Printart_email Email 16x16-digg-guy  Digg It delicious-small  del.icio.us

Related Resources

Free AllBusiness Articles

  • Wawa's refrigerated entree onslaught: fast food ready to go, or to stay.
    • Wawa's Refrigerated Entree Onslaught: Fast Food Ready to Go, or to Stay The frozen food industry had better take notice. Convenience store chain innovates where supermarkets fear to tread. Response from test-store customers brisk. Take them home, or have them microwaved right in the store and eat them on the ......
  • Organic Experience
    • 7-Eleven test markets vegan cookies in California.
  • Shining the Light on C-Store Domestic Beer Sales
    • Convenience stores comprise the single largest channel for beer sales among the food, drug, mass and convenience channels, accounting for about 47 percent of total beer sales and 55 percent of the domestic beer market. Beer is also the largest single category for the c-store channel, outperforming carbonated beverages by ......
  • Surfin' the C-Store
    • No one will ever mistake a convenience store for a big-box office supply store that offers business services. Space is at a premium and retailers have to justify margins. But customers can still perform basic services. Need to fax urgent correspondence or copy documents quickly? Sure, no problem. Need to ......
  • At Deadline...
    • How Sweet Potato It Is: A-B to Distribute Ku Soju Anheuser-Busch dabbles in the liquor category again by partnering with Ku Soju, Laguna Hills, Calif., to distribute a drink that is consumed in Korea as commonly as beer is in the U.S. Made by Seoul-based Doosan, Ku Soju is a ......
  • Smokeless Tobacco Heats Up
    • Three major industry players introduce new products, and battle it out in test markets.
  • 7-Eleven Expands Grill Line
    • Go-Go Taquitos added to foodservice menu.

Blogs

  • A New Spin on Toilet Decor
    • We've seen tattoos in some crazy places. But never on the commode.
  • Available for Acquisition: Virulite, LLC and the Cold Sore Machine
    • Usually we don't take on clients that don't have the revenue and earnings history to back up the purchase price, but in this case a compelling device that reduces healing time for cold sores caught our attention.
  • Priced To Sell
    • Priced To Sell "Great idea, but can you profit from it? Here's how to find out. By Don Debelak There are three key components to making a lot of money with your invention. One is a great idea people love; the second is a product that can be made ......
  • All Bloggers
Related Topics
Tools

Sponsored Links

Site Map | Contact Us | FAQs | About Us | Media Kit | Reprints | RSS Directory | Sign Up for Free Newsletters | Disclosure Policy

Copyright © 1999 - 2008 AllBusiness.com, Inc. All rights reserved.
No part of this content or the data or information included therein may be reproduced,
republished or redistributed without the prior written consent of AllBusiness.com.
Use of this site is governed by our Copyright and Intellectual Property Policy, Terms of Use Agreement and Privacy Policy.

Get In-Depth Company Information from Hoover's | Buy a D&B Credit Report | What is in Your Company's D&B Credit Report? | Article Archives
Online Business Database | Online Business Information | Email Marketing Lists | Sales and Marketing Solutions | Business Mailing Lists
Information and opinions on AllBusiness.com solely represent the thoughts and opinions of the authors and are not endorsed by, or reflect the beliefs of,
AllBusiness.com, its parent company D&B, and its affiliates.