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Bottled water thirst reaches 5 billion gal. (Industry News).(bottled water industry; forecasts,...

NEW YORK -- By some estimates, bottled water will replace coffee and tea as the second largest beverage product category behind soft drinks in 2004. According to "The U.S. Market for Bottled and Enhanced Water," the latest report from Packaged Facts now available from MarketResearch.com, the bottled water market is experiencing a period of pronounced growth that shows little sign of slowing.

Potability and portability have both played an enormous role in this tremendous upswing in the demand for bottled water. The bottled water report states that consumer awareness abo

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