Crain's Detroit Business

1. ERIM changes name to Altarum.(Environmental Research Institute of...
The Ann Arbor-based Environmental Research Institute of Michigan is getting a new name: Altarum. David Cole, managing director of the Center for Automotive Research and ...
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2. Design a Web strategy, then design a Web site.(Brief Article)
An increasingly common way to advertise and to deliver information to the public and employees is through the Internet. However, before small businesses begin designing ...
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3. When the sponsor is the show; Marketers weave their messages into programs.
Watching a young woman undergo a heart transplant can make for compelling television. It makes for equally compelling advertising when the hospital is paying for ...
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4. Bankruptcies.(Brief Article)
The following businesses filed for Chapter 7 or 11 protection in U.S. Bankruptcy Court in Detroit the week of Nov. 26-30. Under Chapter 11, a ...
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5. Delay in buying Textron unit saves Collins & Aikman $100M.(Brief...
The delayed deal between Collins & Aikman Corp. and Textron Inc. for Textron's automotive-trim division has been settled, and Collins & Aikman knocked about $100 ...
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6. Penske team leaves CART.(Championship Auto Racing Teams Inc.)(Brief...
Championship Auto Racing Teams Inc. suffered another blow Thursday with the announcement that one of its most popular teams, Marlboro Team Penske, is leaving for ...
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7. Enron shock to be muted in Michigan.(Brief Article)
Southeast Michigan energy companies should be relatively unscathed by the bankruptcy of energy-trading giant Enron Corp. Scott Simons, media-relations representative for DTE Energy Co. (NYSE: ...
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8. This Just In.(briefs)(Brief Article)
Campbell-Ewald lays off 50-100 employees Warren-based Campbell-Ewald Co. has laid off between 50 and 100 of its 1,370-employee work force as part of a recent ...
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9. Creating a shareholders agreement.(strategies and techniques)(Brief...
* Find shareholders who bring industry experience, access to customers or other valuable resources to the table. * Shop for an attorney with whom you ...
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10. I'm glad I'm not an economist these days.(sales remain consistent...
They have announced what a lot of folks already knew: The United States is in a recession. In fact, they sheepishly admit, the country has ...
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