Business Editors

MANHATTAN BEACH, Calif.--(BUSINESS WIRE)--Sept. 23, 2003

SKECHERS USA, Inc. (NYSE:SKX), a global leader in the lifestyle footwear industry, today announced that Federal Jeans, Inc. has been named the licensee for Somethin' Else from SKECHERS-branded junior sportswear apparel in the United States and Canada. The line will launch in department stores in August 2004.

Under the agreement, Federal Jeans, Inc. will design, distribute and market coordinated junior sportswear tops and bottoms in denim, knit and woven materials using the Somethin' Else from SKECHERS logo. The line, available in junior sizes, will be priced to target junior consumers, with T-shirts ranging from $18 to $29 and jeans from $29 to $48.

"Juniors are known for sparking market trends," said Michael Greenberg, president of SKECHERS USA. "It's this same demographic who clamored for SKECHERS and took our appeal to an entirely new level. Offering a Somethin' Else from SKECHERS-branded clothing line that reflects their fashion-forward style is a natural step for our brand -- and a great opportunity for young women to embrace our image and further expose SKECHERS to their parents and siblings."

"SKECHERS is an all-American brand that has universal appeal. And Somethin' Else from SKECHERS footwear has developed into a cutting-edge brand that is priced right, trend right and has strong crossover appeal," said Orly Goldstein, executive vice president of Federal Jeans. "The Somethin' Else from SKECHERS clothing line has been developed with this same philosophy to maintain the brand's ubiquity among Generation Y consumers."

Since its launch nearly three years ago, the Somethin' Else from SKECHERS line has grown from several styles into a diverse offering of casual and dress casual footwear for the stylish junior. The line is available at major department and specialty stores in the United States as well as in select markets globally.

"Much like SKECHERS, Federal Jeans has made a name for itself through the design and development of quality products for a diverse market -- men, women and children -- that are available through numerous distribution channels," said Faith Paige Wall, vice president of licensing for SKECHERS USA. "Their reputation with the Revolt Jeans and Yo-Yo lines as well as private label brands, and their understanding of the unique needs of targeted markets is what appeals to SKECHERS."

In the last year, SKECHERS has strategically diversified its licensing agreements to reflect its various footwear lines for men, women and children. The brand currently has licensing agreements with Kids Headquarters for children's apparel; Renfro Corporation for SKECHERS-branded socks; Advance Group Inc. for men's and women's SKECHERS Sport watches; Garson International for SKECHERS Collection men's jackets and coats; Mitsui & Co., Ltd. for men's and women's apparel in Japan; and Multigroup for infant, toddler and children's apparel in Canada.

ABOUT Federal Jeans, Inc.

Established in 1994, Federal Jeans, Inc. designs and develops branded sportswear for children, juniors and junior-plus women for multiple levels of distribution in the United States, Canada and select international markets. Known for its fashion trends, brand name and quality product, Federal Jeans markets the Revolt Jeans line to department and better specialty stores, and the Yo-Yo line to better specialty boutiques. The Company is also a major private label resource for children, juniors, misses and men's sportswear. Federal Jeans is based in New York, New York.

ABOUT SKECHERS USA, Inc.

SKECHERS USA, Inc., based in Manhattan Beach, California, designs, develops and markets branded footwear for men, women and children. The Company offers a balanced assortment of basic and fashionable merchandise, which is sold to department stores and specialty retailers, as well as directly to consumers through company-owned SKECHERS retail stores and e-commerce. For further information on SKECHERS, please visit the Company's Web site at www.skechers.com or call the Company's information line at 877-INFO-SKX.

This announcement may contain forward-looking statements, which are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, which can be identified by the use of forward-looking terminology such as "may," "will," "believe," "belief," or other comparable terminology. These forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from those projected in forward-looking statements and reported results shall not be considered an indication of the Company's future performance. Factors that might cause or contribute to such differences include, among others, a decrease in sales during the back-to-school or holiday selling season, change in consumer demands and fashion trends, current political and economic conditions in the world, potential disruptions in manufacturing related to overseas sourcing, cancellation of order commitments and decreased demand by industry retailers, the uncertain short, and long-term effects of the severe acute respiratory syndrome ("SARS") crisis in the Far East and other factors affecting retail market conditions, including the factors addressed in the Company's annual report on form 10K for the year ended December 31, 2002.