Trade secrets of the stars
The experts have learned that successful service agreement sales requires making believers out of customers and employees.
For decades, contractors have pondered the mystery behind establishing and maintaining
To help unearth these secrets, Contracting Business spoke with two contractors who have been highly successful in their service agreement sales: residential contractor Jackie Rainwater of Peachtree Service Experts, Atlanta, GA, and commercial contractor Randy Lasater of Tolin Mechanical, Denver, CO. Both of these contractors attribute their success to well-trained and motivated technician and sales staffs, educated customers, and a committment to service.
Devoted to Service
With a current base of 18,000 residential and 600 light commercial agreements, it's no wonder that Jackie Rainwater, president of Peachtree Service Experts, sees the company's service agreement base as the backbone of the business.
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