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Private Beats Public.(General William Lyon)

By Bill Lurz, Senior Editor

CEO Spotlight: Gen. William Lyon

Going public used to be a popular topic for cocktail conversation. It was once seen as a way to have your cake and eat it, too -- pull your equity out of the company, but still run it and grow it larger than privately possible. Gen. William Lyon, the 83-year-old patriarch of the California housing industry, has been there and done that. His verdict: stay private!

He made his point earlier this year by winning a two-year battle to take William Lyon Homes private after 15 years as a public

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