Company Name Changes

Too many companies want to change who they are to fit the needs of the business. That's backward thinking. Make sure the business fits through the brand filter....

More importantly, we have let our staff, the community and our clients know that “green” is more than just a buzzword for NationLink Wireless – we are putting actions behind our words that...

People's status occasionally changes, and for some, an event will occur which places them firmly in the market. Combined with top-of-mind awareness caused by your advertising, this new perception of need will lead...

Recruiting and hiring salespeople are some of the most critical activities perfromed by a company.

You know you’ve finally arrived when the big guys have woken up and are asking themselves, “Who IS this company - this little company that has been stealing my shelf space and eating...

What you want your crisis representation counsel to do immediately

How will eBay's recent changes solve the credibility issues for eBay?

The rates that SBA lenders charge borrowers is dropping at the same time that lending criteria is tightening up. Essentially lenders are going to charge their customers less for their money; they just...

Content management system based websites allow the user to easily modify content on their site, which makes this type of site design an excellent option for some businesses.

Whether you call it a Code of Ethics, a Fraud Policy, an Ethics Policy, or some other name, it's important to define the expectations management has for employees as it relates to honesty...

The question hit me. What could I do? What can you do? Everyone knows the feeling. Life is going along so wonderfully, so perfectly, and then suddenly something changes and it’s just not.

The government is attempting to enlist small businesses in its latest effort to crack down on illegal workers, threatening increased prosecution and stiff fines for those who refuse to cooperate.

Have you ever noticed all of the QuickBooks files on your computer and wondered what they all are or if you really need them? A lot of people would say no, but there...

Get and stay out of your comfort zone. I believe that not much happens of any significance when we’re in our comfort zone. I hear people say, “But I’m concerned about security.” My...

New Year´s Eve and the 500 plus reservations had already begun showing up. The bar was full. The kitchen´s pace was escalating — the chef´s tone was noticeably different from just moments earlier....

This falls under the "what doesn't get reported the same day it happens is old news" category, but I wanted to bring you up to speed on some changes happening with the Blog...

If you use KickStartCart (or any one of the other private label 1ShoppingCart systems), you may have noticed a significant upgrade in the email opt-in features.  In their ongoing efforts to combat...

Creating a Filing System for Your Lead Now that you've developed the leads to sustain your marketing program. What exactly do I do with the leads? How do I keep track of them?...

I´ve been working on the same schedule now for about a year and a half, since my daughter was six months old. It has changed somewhat. She stopped taking two naps a day...