Early this summer we asked 13,566 readers of Bioscience Technology and of Drug Discovery & Development about the challenges they faced, about the ways in which new technologies helped them meet those challenges, and how their interaction with vendors and with various media has changed in recent years. Various incentives were included with the emails, and we received 513 returns (3.8%) as of the cutoff. Of those, 362 were useful for this survey (respondents needed to indicate that they had direct involvement in purchasing to be counted). The folks at the marketing agency that condu