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Design for ability: a new era of universal packaging: as the population ages, corrugated and...

By Andel, Tom
Publication: Paperboard Packaging
Date: Sunday, May 1 2005

A couple years ago, Dr. Glen House, an M.D. from Colorado Springs, Colo., and Muffy Davis, a paralympian from Salt Lake City, climbed 13.5 miles to the summit of Pikes Peak. That would be quite an accomplishment for anyone. House and Davis conquered this mountain in wheelchairs.

This isn't a story about mountain climbing. It's about the kind of heroic packaging design efforts that went into delivering the wheelchairs to these amazing people. It's the kind of packaging that will take converters out of the commodities business and put them in the same league as their cust

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