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Infotopia Launches Two New Websites; Total Tiger and Medicus Dual 2000 Products Now Available...

Business/Technology Editors

BOSTON--(BUSINESS WIRE)--March 1, 2001

Infotopia, Inc. (OTC BB: IFTP) today announced the launch of the two new websites: http://www.totaltiger.tv/ and http://www.medicusdual2000.tv/. The websites contain information about new products currently marketed

by Infotopia, Total Tiger and Medicus Dual 2000. In addition to general information about the products, both websites feature fully functional shopping carts that allow customers to purchase products online.

Ernest Zavoral, President of Infotopia, stated, "As e-commerce is an integral part of our marketing strategy, the launch of the Total Tiger and Medicus Dual 2000 websites is just another step in the successful execution of our strategic business plan. Along with TV generated orders, the products' Internet presence not only adds to revenue growth, but also significantly reduces the cost of selling and product support."

Daniel Hoyng, CEO of Infotopia, noted, "We encourage our shareholders to visit these new sites and learn about these two fine products. We also encourage shareholders and consumers alike to watch for these new products as we begin marketing them through our traditional television infomercial campaigns. We have high expectations for these new products, as they soon take their place next to the Body by Jake Bun & Thigh Rocker and the Torso Tiger. We are confident the success of these products will further strengthen and enhance Infotopia's position as one of the leading Direct Response companies in the industry."

ABOUT INFOTOPIA

The Company's mission is to produce, market, and distribute an expanding line of high-quality, innovative health, fitness and consumer products. Infotopia seeks out products that deliver superior value, outstanding quality, and competitive prices to best satisfy customer demand. The Company markets its products to consumers through a variety marketing channels, including infomercials, distributor alliances, and Internet e-commerce. The management at Infotopia is committed to increasing corporate revenues and profits. The company's website is located at http://www.infotopia.tv.

This news release includes "forward-looking statements" that include risk and uncertainties. The forward-looking statements in this release are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Actual results may differ materially due to a variety of factors, including without limitation the Company's ability to produce and market products and/or services and other risks detailed from time to time in their Company's reports filed with the Securities Exchange Commission.

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