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What's Success to You?

Wednesday, April 23 2008

I had a discussion yesterday, reminding me, along with other things, how often and how many of us fail to define success as a core element of our business plan. 

Business is part of life. Most of the businesses that start up are bootstrapped, one person, small-office businesses. These are people doing what they want, pursuing their dreams. Not all businesses are about how many years to the IPO or being acquired. Not all businesses are about the exit strategy and eventually liquidity.

Success for me, in the formative days of building my business, was being able to make a decent living, doing something I liked to do, surrounded by people I liked to work with, doing something that I believed needed doing. I also wanted to be able to coach the kids' soccer teams on Spring afternoons.

That's just me, but it's also a reminder that your business planning should start there. What is success to you? What is success for your business?

Latest Comments

I find it true that many people fail to define success for the course that they are taking. When you sit down and define your targets you begin to appreciate what success means to you. I pose a question though or make them a couple. Who defines your success? Should you define your own success or should your success be based on the subjective analysis of peers. Again, what should your success be measured against? Should it be against your own targets? The poser then becomes that should your targets be small,is your success real success? In that case, should your success be measured against the activities and successes (or lack thereof) of others? The only thing we can say for certain is that success is a relative term ...

Comment By: Garikai Nhongo  |  4/25/08 at 5:34 AM What's Success to You?
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